Our mission To keep teens
in sport

Explore our tools to build teen confidence

Self-confidence is one of the biggest barriers to playing sport… but also the greatest enabler for change in reducing teen drop out. The more confident a teen is to participate in team sport, the more likely they’ll continue playing. Our research found that Coaches, Parents and Teammates all impact significantly on the confidence of teen players. That’s why our Fuel Tomorrow program includes powerful tools to help these groups foster confidence, so that teens can experience the joy and lifelong benefits of playing for longer.

How parents can help

Gatorade Confidence Cards equip parents with simple and tangible conversation tips to build their teen’s confidence in the ride home post-game.

Support for Coaches

Coaches have the greatest role to play in building teen confidence in sport. Gatorade’s Coach Hub provides them with quick and simple videos to help foster confidence in their players.

A fun program for teens

In partnership with Cricket Australia, we’re introducing a fun, fast, and social twist on backyard cricket, designed to bring the joy of the game to life for a new generation of Aussies!

Helping parents make positive change

Parents can positively impact their teen’s confidence by learning how to provide constructive encouragement and feedback after the game. Gatorade Confidence Cards equip parents with simple but effective conversation tips to support their teens when it matters most.

Get Involved

Explore how Confidence Cards can help reframe the conversations you have with your teen about their sporting experience.

Confidence Cards

Setting coaches up for success

Coaches are central to the development of confidence within teen sporting teams. Gatorade’s Coach Hub provides coaches with the knowledge and tools to build confidence in teens, so they can feel empowered to keep playing and benefiting from the life-changing power of sport.

Get Involved

Visit Gatorade’s Coach Hub to watch our short and informative coaching videos containing tips and team-bonding exercises that will build confidence in teens, no matter what sport they play.

Coach Hub

A fun program for teens

Gatorade wants to make sure there is a fun and accessible sport for all young people to enjoy. That’s why we’re teaming up with Cricket Australia to introduce a fun, fast, and social twist on backyard cricket that will bring the joy of the game to life!

Get Involved

More information is coming soon.

Coming Soon

The Fuel Tomorrow program is on a mission to help

0 + MILLION
0+ MILLION

Teens across the world access the life‑changing power of sport by 2030

A program designed to help teens, by teens

To better understand what impacts teen confidence in team sport and give teens a voice in generating ideas to keep them playing, we commissioned research by the Centre for Sport and Social Impact (CSSI) at La Trobe University. The research identified ten principles for building teen confidence to participate in team sport, which are outlined in the White Paper and underpin our Fuel Tomorrow program of initiatives.

3 biggest influencers of teen confidence:

Coaches 75%
Parents 71%
Peers 70%
Over 30,000

teens drop out of sport
every year.*

By 2035,

only 1 in 3 teens will be participating in sport if current drop out rates continue.

Just 5.6%

of teens meet Australia’s physical activity guidelines.

To learn more and explore
our free Fuel Tomorrow
program tools & resources, Get in touch with our team

*Decline in Young Adults aged 15-19 participation in sport-related activity 1+ times per week from AusPlay National Sport and Physical Activity Participation Report October 2023, p.27